Subscribe
Menu
Login
Login
Subscribe
News & Opinion
Publications
AN INTERACTIVE EXPERIENCE
Current Issue
April 2024
View This Issue
Archives
Features
Quarterly Magazine
Current Issue
Spring 2024
View This Issue
Archives
Features
Categories
Biochemistry
Cancer
Cell Biology
Community
Drug Development
Environment
Evolution
Genetics
Immunology
Microbiology
Neuroscience
Physiology
Public Health
Zoology
TS University
Scientific Services
Brush Up Summaries
Technique Talks
Journal Club
TS SciComm
Multimedia
Crossword Puzzles
eBooks
Infographics
Podcasts
Research Products Blog
Research Articles
Science Snapshot
Slideshows
Videos
Words for Nerds
Webinars
ADVERTISEMENT
Home
Subjects
careers, books
careers, books
Contributors
The Scientist
Staff
| Apr 1, 2012
| 3 min read
Meet some of the people featured in the April 2012 issue of
The Scientist
.
Book Excerpt from
Marketing for Scientists: How to Shine in Tough Times
Marc J. Kuchner
| Mar 31, 2012
| 3 min read
In the introduction to the book, author Marc J. Kuchner tells the story of how one scientist used tricks of the marketing trade to save the Endangered Species Act from the political axe.
ADVERTISEMENT