Neeraja Sankaran | Mar 20, 1994 | 9 min read
Although it is a widespread field of study, sex research-- particularly that dealing with human sexuality--is still subject to stigma, many scientists agree. "It's okay to use sex for advertising--Pepsi, beer, and Calvin Klein jeans--but when it comes to research, sex is still a bad word," says Robert Friar, a professor at Ferris State University in Big Rapids, Mich., where he teaches anatomy and physiology and a course on human s