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Cellular Research
Cellular Research

Smoking cessation

NEW YORK, June 19 (Praxis Press) Compared to standard programs, self-help programs tailored to the needs of specific smokers show promise in helping smokers to quit. Shiffman and colleagues evaluated the efficacy of the Committed Quitters Program (CQP), a set of computer-tailored materials offered to purchasers of nicotine polacrilex gum, and compared its effectiveness to a brief untailored user's guide and audiotape in helping smokers quit smoking. The 3627 study participants were recruited fro

June 19, 2000

NEW YORK, June 19 (Praxis Press) Compared to standard programs, self-help programs tailored to the needs of specific smokers show promise in helping smokers to quit. Shiffman and colleagues evaluated the efficacy of the Committed Quitters Program (CQP), a set of computer-tailored materials offered to purchasers of nicotine polacrilex gum, and compared its effectiveness to a brief untailored user's guide and audiotape in helping smokers quit smoking. The 3627 study participants were recruited from smokers who purchased nicotine polacrilex gum and called the toll-free CQP number. Those who received the CQP materials reported a 47% higher quit rate at 6 weeks and a 56% higher quit rate at 12 weeks than the people receiving the untailored user's guide or nicotine replacement therapy alone. The CQP was more effective than a brief untailored written guide and audiotape or nicotine replacement therapy alone in helping smokers quit smoking.

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