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Who's Minding the Drug Store?
Email: Richard Gallagher - rgallagher@the-scientist.com; Ivan Oransky - ioransky@the-scientist.com The Scientist 2005, 19(1):6
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But remember, we don't actually sell our products. All of the resources we put into "sales and marketing" is really to make sure that physicians and patients are fully aware of all the information around the risks and benefits of the medicines we are offering. And then we leave it to the doctor and the patient to decide what is the best option for them.
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