The Scientist : Communicating Success
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Communicating Success

Cepheid CEO John Bishop, a biotech veteran of nearly 40 years, guides his company into the next wave of clinical diagnostics.


On a fall afternoon, John Bishop, the CEO of Cepheid, a company that develops genetics-based analysis systems for clinical diagnosis and biothreat assessment, pulls a piece of paper from behind the desk of his sparsely decorated Sunnyvale, Calif., office. On the paper - which Bishop holds perhaps more dear than anything else in his office - are bar graphs displaying the personality attributes of his key employees.



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