Nearly a year ago, a group of high-profile scientists came together in hopes of sparking widespread reform throughout the science publishing industry.1 Although publishers certainly took notice, these scientists' efforts to establish a so-called Public Library of Science (PLOS) have fallen well short of initial objectives. PLOS founders have now decided to maintain their principles but change their strategy by launching a freely accessible, author fee-funded, peer reviewed online journal.

In an open letter first circulated nearly a year ago, founding members of the PLOS demanded that publishers make all content freely available six months after initial publication without restrictions. The idea was to not only eliminate often-prohibitive subscription fees, but to make all published scientific literature fully searchable via large repositories. Publishers who didn't comply by this past September faced a potential boycott from the tens of thousands of scientists from all over the world who signed on...

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